The title of this post is a little play on the phrase "cult of personality". Have a listen, or read the lyrics of the Living Colour song.
{And during the few moments that we have left
We want to talk right down to earth
In a language that everybody here can easily understand}
Look in my eyes
What do you see?
The cult of personality
I know your anger, I know your dreams
I've been everything you want to be
Oh, I'm the cult of personality