Christiane Vejlo was in the audience and tweeted and blogged about some of the comments Christensen made. He started out by noticing the majority of people in the crowd were men and said:
"The IT business is one of the last frontiers that manages to keep women out. The quota of women to men in your business is sound and healthy".
Then he points out the very few women in the room and says, "What are you actually doing here?"
...
After the break Mads Christensen shares with us his whole “show” about the bitchy women who want to steal the power in politics, boards and the home. “Science” he calls it and mentions that all the great inventions come from men. “We can thank women for the rolling pin,” he adds. And then the moderator of the day finishes of by asking all (men) in the room to promise him that they will go home and say, “shut up, bitch!”.Sigh.
The worst part is apparently Dell's response to complaints were along the lines of, "But, of course we support women! We were just trying to be funny. Ha ha. Can't you take a joke?"
I guess they realized this wasn't a good reply, so then they said something along the lines of, "We're sorry if we offended anyone." That "if" suggesting it is a woman's (or man's) fault if they were offended.
Molly Wood at CNET recently wrote about the event, and noted that apparently Dell has a precedent of being rather anti-women. In 2009 they had a marketing campaign suggesting women only used computers for dieting and shopping (you forgot knitting!), and it also settled a $10 million lawsuit over pay discrimination.
Dell, I am shaking my rolling pin at you. (Which I can do when I'm not baking your face off.)